Saturday, December 15, 2007

Commercial Break

Dear oh dear, it's ages since i wrote here, but now I have a good reason to do so. Last night was a prolonged commercial break for me as I went to the Night Of The AdEaters and I can say that it was worth the effort of sitting for more than 6 hours on those terrible chairs that Republica cinema have (seriously now, do they even realize that they're ridiculous to ask for 8 lei a ticket and provide those ass-killing seats?!).
6 hours filled with ads of all types: hilarious, sad, boring, shocking or plain stupid. Half of them were "wear a condom!" campaigns, others condemned child abuse, pollution or smoking and the rest...well the rest were product advertisements. Of course, the very popular football-related commercials were on display again...the likes of Zinedine Zidane, Thierry Henry, Raul, the omnipresent Ronaldinho and the even more omnipresent Beckham showed off their skills for Adidas, Nike or Pepsi (which is still not as good as Coca-Cola no matter what they do haha!). The only other celebs were Madonna advertising for BMW (a funny clip with the great "Song 2"by Blur as its soundtrack) and Nicole Kidman kicking it off with some dude for D&G, which is good because I always find these type of ads really boring and corny.
Speaking of boring...have you heard of "carosello" commercial? If not, you are one lucky person. Goooooosh they killed me. Those damned Italians. They had like 5 minutes commercials where all they did was sing and then they sit down to eat and one of them realizes how delicious the butter is and the host takes out the butter pack and says that it the best. Gaaah.
Most videos were from The Netherlands, Switzerland, France and Belgium, but the Brits had some good ones too. And I'm glad to say that two of my favorite ads were Romanian ones: an anti child abuse ad whose punch-line was "Hide and seek is not a game for an abused child" (quite disturbing vid...it got me thinking for a while) and an ad which encouraged viewers to read books saying that "For our brain cells, reading is like sex". Needless to say that the video presented brain cells having a veeeeery good time. But the whole concept was very original so thumbs up.
All in all, the show was well worth the money and effort to stay awake and despite the fact that almost 3/4 of the ads contained either sex or nudity or just innuendo, it was nothing too out of line and I'm pleased I attended it.
Song of the day? Obviously "Song 2" by Blur. I wish I could've posted some ads from the AdEaters but I can't find any :(

3 comments:

Anonymous said...

Finally, another post on your blog. I was really curious to see what you've written about the AdEaters, because you've become one of them after spending so much time on those seats (which you didn't really enjoyed as far as I can see).
You can read my review of the AdEater's night on my blog: www.mihneablog.wordpress.com (but it's in Romanian :P).

Anonymous said...

I'm surprised to see that you haven't written anything about your old and dearest friend Peter E.K. (because he is an AdEater, too... even if he took a place on the stairs)...

VladC. said...

i've got to say that you have great taste at music! that's because of your choise as the day's track: Blur - Song 2. merry christmas!